Wednesday, 5 August 2015

What is appropriation?

Appropriation is the intention borrowing, copying and alteration of pre-exhisting images and objects.
Appropriation is something we have looked at in class and was a great concept to continue in the cow. 
The key to successful appropriation is to choose famous artworks that are commonly known so people know you have appropriate them.
Image result for famous paintings
We selected the following artworks that would be able to link to Target 100 initiatives through theme and content related to the Beef industry.
# 53 - breeding cattle without horns.
so.....
We looked at Climate, technology, the land. breeding, genetics, and the idea of using he whole cow.(99% we were told by Tim - our farmer)
we chose a whole range of artists and artworks as well as Target 100 initiatives.
We then decided, stylistically we could have some fun appropriating famous paintings, using cows to replace the people in artworks. These paintings were selected carefully to find a correlation between artwork and target 100 initiative.
Side one of Archi

The scream – Munch
# 53 breeding cattle without horns.
What a shocking thing to do, well so we thought initially. However, this does protect farmers and other animals. Farmers currently de horn cattle anyway.

Botticelli - Birth of Venus
#3 – Adapting climate Variability
Changes in weather, temperatures and rain that affects the farmer and the way he develops the farm.

 Leonardo’s Mona Lisa
 #60 – breeding management. Mona Lisa is all about good breeding and the expertise of painting technique and sensibility.
Breeding good cattle is beneficial to farmers and exports.

Lichtenstein – Hopeless.
Is farming that hopeless?
Let’s be positive. Sustainable farming helps the land, beef industry and uses developing technologies.
  
Picasso –
Just seemed appropriate. The new territories of genetics, breeding and new technologies.

# 39 - Sowing into new territory


 Side Two of the Arch
Sydney Nolan, John Olsen, Margaret Preston Russell Drysdale, John Coburn and Fred Williams are all Australian artists who represent the Australian landscape. Its harshness, all each showing a different perspective.

The initiatives for this side include
# 4 – Seeking a tick vaccine

#64 -  More Beef from Pastures

 #68 - Prickly Acacia control
 #37 -  Whole farm analysis
 #52  - Giving farmers the edge in improving their operations
 #16  -   Identifying the best plant species for reducing methane emissions


Each have a connection to the land, improving conditions, developing strategies that will potentially not only look at the beef industry as a commodity for production, but also considering biodiversity and sustainable farming.

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